Work With a Top MSP Broker

Whether you focus on cloud services, cybersecurity, or general IT support, we connect you with brokers who understand Monthly Recurring Revenue (MRR), churn rates, and EBITDA multiples.

MSP Owners

How We Help You Sell Your MSP Business

Selling an MSP business is different than selling a traditional service business. You have long-term contracts, high-margin recurring revenue, and intellectual property in your processes and stack.

Understanding Your Business Before Recommending a Broker

We start by analyzing your revenue mix. Is it primarily break-fix/project work or true managed services (MRR)? Do you have high customer concentration? What is your tech stack and documentation level?

From there, we identify business brokers who specialize in the technology sector. Some are experts in selling smaller MSPs to strategic local buyers, while others work with private equity firms aggregating regional IT providers.

Key Value Drivers for MSP Buyers

• Monthly Recurring Revenue (MRR) – High-quality, contracted recurring revenue is the primary driver of MSP valuation multiples.

• Client Retention & Churn – Low churn rates demonstrate the stickiness of your service and the quality of your relationships.

• Technical Talent – A skilled, certified team that can operate independently adds significant value in a talent-constrained market.

• Documentation & Systems – Standardized processes (SOPs) and a well-documented tech stack make integration easier for buyers.

Sell my MSP business
The Process

Preparing to Sell Your MSP Business

Selling an IT business requires organized contracts and a strategy to retain key engineers.

Valuation: EBITDA & MRR

The first step is a comprehensive valuation. MSPs are typically valued on a multiple of EBITDA. Companies with high margins (20%+) and strong organic growth command premium multiples.

We work with business brokers who will "recast" your financials. This involves normalizing earnings to show the true profitability of the operation, separating one-time hardware sales from recurring service revenue.

Confidentiality is Key

You don't want your clients or engineers to know the business is for sale. Confidentiality is critical to maintaining stability.

Our partner business brokers utilize strict protocols—blind listings and NDAs—to ensure your team and clients remain unaware of the sale until the deal is finalized and a smooth transition plan is ready.

In Action

See How We Help Owners & Brokers Grow Deal Flow

$3.5 Million in 6 Months

“Six months after partnering with Centergrowth, we secured over $3.5 million worth of listings in Florida.”

"In our first six months with Centergrowth, we secured over $3.5 million in high-quality listings across Florida. One of them received over 40 inquiries in just two days."

Joe Ram Florida testimonial for business broker leads and business broker lead generation

Joe Ram
Orlando, FL
@FL Business Brokers

3 Listings in 2 Months

First Choice Business Brokers case study for business broker leads and business broker lead generation
“Within the first two months of partnering with Centergrowth, we secured three business listings in the Phoenix area.”

"Within the first two months of partnering with Centergrowth, we secured three business listings in the Phoenix area. Centergrowth has delivered tremendous value, and we’re thrilled with the results. We look forward to continuing our partnership and future success."

Dr. Fernando Acosta testimonial for business broker leads and business broker lead generation

Dr. Fernando Acosta
Phoenix, AZ
@First Choice Brokers

2 Listings in 2 Weeks

Pittsburgh Business Brokers case study for business broker leads and business broker lead generation
“Within just two weeks of partnering with Centergrowth, I secured two business listings in my area of Pittsburgh.”

"Within just two weeks of partnering with Centergrowth, I secured two business listings in my area of Pittsburgh, one of which included real estate in the deal. We're very happy with the results and have already recommended Centergrowth to other industry brokers we know in different states."

Helen Berger testimonial for business broker leads and business broker lead generation

Helen Berger
Pittsburgh, PA
@PGHBIZ Business Brokers

1 Listing in First Month

“It’s currently the first month of working with Centergrowth, and we’ve already signed our first listing.”

"It’s currently the first month of working with Centergrowth, and we’ve already signed our first listing. In addition, they’ve over-delivered on appointments, and we’re reviewing financials from a few more companies."

Russell Kitzberger testimonial for business broker leads and business broker lead generation

Russell Kitzberger
Cincinnati, OH
@CincyCRE

1,065 Appointments in 6 months

Eurasian Capital case study for business broker leads and business broker lead generation
"Centergrowth booked over 480 appointments in 3 months directly onto our calendar."

Eurasian Capital was facing a number of difficulties as they tried to increase their top-of-funnel sales activity. They can only function with top-notch appointments (the majority of the time, funding has been successfully raised), but Centergrowth was consistently able to attract high-quality appointments from the beginning.

Jeff Stone Eurasian Capital testimonial for business broker leads and business broker lead generation

Jeff Stone
Partner @Eurasian Capital

Next Step

Talk Confidentially About Selling Your MSP Business

If you are exploring a sale now or in the next few years, your first move should be speaking with someone who understands the trades.

On our first call, we will discuss your revenue mix, fleet status, and exit goals. From there, we will suggest one or more brokers or M&A advisors who are best positioned to sell your specific type of msp business.

Business Broker Directory

Selling an MSP Business in Your State?

We support MSP Business owners across the United States. Select your state to find local assistance.

Market Coverage

Other Business Services Businesses We Sell

Specialized Experience in Business Services

Don't see your specific niche listed? We likely still cover it.

Discuss Your Industry

Serving MSP Business Owners Nationwide

We Connect You with Top Brokers Across the USA

Centergrowth works with specialized MSP Business Brokers in every state to help owners of managed service providers, IT support firms, and cybersecurity-focused MSPs sell efficiently, confidentially, and for maximum value.

Schedule Confidential Call

Frequently Asked Questions About How to Sell My MSP Business

Can you help me sell my msp business?

Yes. We specialize in connecting owners of msp business with experienced business brokers who understand how to package and present your company to serious buyers while keeping the process confidential.

How are msp business valued?

Most small and mid-sized businesses are valued using a multiple of SDE for smaller companies or EBITDA for larger ones. Clean financials, recurring revenue, documented systems, and a strong team can all increase the multiple buyers are willing to pay.

Do I need a specialized broker for my msp business?

While you can try to sell on your own, working with a broker who regularly sells businesses in your size range and industry usually leads to better outcomes. They already know active buyers, what those buyers want to see, and how to position your business to maximize offers.

Can I sell if I'm heavily involved in day-to-day operations?

Yes, but buyers may discount the price if the business cannot function without you. The more responsibility you can transfer to your team before going to market, the more attractive your msp business becomes to buyers.

How confidential is the sale process?

Confidentiality is a core part of a proper sale process. Professional brokers use blind listings, NDAs, and buyer screening so that employees, competitors, and customers only learn about the sale when the time is right.

What is recasting financials?

Recasting means adding back owner perks and non-recurring expenses to your profit and loss statements so buyers see the true cash flow available to them. This helps support a stronger asking price and clearer justification for your valuation.

How do I get started?

Click any "Schedule Confidential Call" button on this page to book a confidential conversation. We'll discuss your goals, timeline, and numbers, then point you toward brokers or M&A advisors who are a strong fit for your specific situation.

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